Published on 7th July 2020, 4:07am
By Cassie Puah in category Business
If you've been in the space for even a second, you've probably heard a guru banging on about how he turned $0.10 into $10,000 just by selling products online in a Marketplace. Sounds amazing, right? Hold your horses. If you're looking to launch your business, and make it your sole source of...
Published on 6th July 2020, 11:07pm
By Cassie Puah in category Business
Many small businesses have been faced with worry during the COVID-19 outbreak. While the lockdown measures appear to be easing, businesses may be unsure of what to say or how to put together a crisis communication plan. Just because you don't have all of the answers doesn't mean you shouldn't be...
Published on 2nd July 2020, 1:07am
By Cassie Puah in category Shipping Advice
With the likes of eCommerce giants like Amazon and ASOS, more and more customers have the expectation of free delivery for their products. However, many businesses overlook their shipping strategy as a marketing tool to offset business costs by delivering volume. The truth is, free shipping sounds...
Published on 29th June 2020, 12:06am
By Cassie Puah in category Business
Learning how to price a product can be tricky - set prices too low and you won't make a profit, but set them too high and you'll put customers off buying. So it's important to strike the right balance to keep your customers (and your bank manager) happy! When deciding on what price to list a...
Published on 25th June 2020, 2:06am
By Cassie Puah in category Case Studies
Crafting 100% handmade fashion for pets, The Sophisticated Pet, was a local business born out of a pure love for animals. Now able to take flight (quite literally) due to Interparcel's network, they deliver their handmade fashion worldwide. A female-led business in the heart of Sydney, since 2013,...
Published on 22nd June 2020, 12:06am
By Cassie Puah in category Business
Social media isn't just for sharing cute puppy videos or swapping recipes with your great aunt. It's also an valuable marketing tool for businesses. You can use it to attract new customers whilst keeping the attention of existing ones. It's helpful for performing on the spot market research or even...
Published on 18th June 2020, 1:06am
By Cassie Puah in category Business
Your eCommerce business growth can be a double edged sword. On the one hand, seeing more success roll in can be really exciting, on the other, more customers, profit and resources means a greater demand and pressure on you, the business owner. If only you could clone yourself, right? Implementing...
Published on 17th June 2020, 4:06am
By Cassie Puah in category Business
When you're running an eCommerce business, conversions are critical to your success. If you've landed on this page, you probably already know that. But with the chaotic nature of today's customer journey - where a customer today, might click on a social media ad, go to your store and leave, only to...
Published on 14th June 2020, 10:06pm
By Cassie Puah in category Business
Why is customer feedback important? Think about it – have you ever been to a new restaurant or ordered from a new takeaway without first checking what their reviews say? Statistics show that 68% of people try new restaurants based solely on positive reviews online, and 45% regularly check these...
Published on 9th June 2020, 3:06am
By Cassie Puah in category Business
Since the Pandemic hit, more than 80% of Australians have been encouraged to work from home, with almost a million people left without jobs. Online businesses have surged in order to adjust to our new normal. And there's no reason why any of us can't do the same. We hope that these ideas will spark...
Published on 8th June 2020, 10:06pm
By Cassie Puah in category Business
A well-written product description for your items online has the potential to carry your customers right through to checkout. It's not just big businesses that need to think about how they present their products; whether you are writing a product description for your top-selling item on a 500 page...
Published on 5th June 2020, 2:06am
By Cassie Puah in category Shipping Advice
In our last article, we covered all the different types of shipping label printers out there, from your basic Inkjet to the Industrial Label Printers. This time round, we're going to talk more in depth about Thermal Label Printers. They're generally considered the better option for businesses who...
Published on 31st May 2020, 10:05pm
By Cassie Puah in category Business
When Taylor Swift posted a picture of herself wearing a bracelet sold only by a bespoke jeweler they sold out for the first time! It doesn't always have to be Taylor Swift, it could happen by word of mouth; from one friend to another. Causing a surge in your sales overnight! This may seem like a...
Published on 27th May 2020, 11:05pm
By Cassie Puah in category Business
If you're reading this, you're probably considering setting up an online store, but you're not sure how to start selling on Shopify. With over 500,000 active online stores running on Shopify, driving 40 billion worth of eCommerce sales, Shopify is the go-to platform for a majority of sellers. And...
Published on 26th May 2020, 5:05am
By Cassie Puah in category Case Studies
Checked your brakes lately? That's the question on Empowered Auto Parts' mind. With passenger safety at stake, EAP turns to Interparcel to deliver. A family-run business based in Queensland, Australia, Empowered Auto Parts, empowers individuals to purchase their own brake parts, saving them 30-70%...
Published on 25th May 2020, 10:05pm
By Cassie Puah in category Shipping Advice
Being an online seller is not as easy as it might look. On top of sales, you're constantly thinking about shipping, stock levels and customer experience. Printing labels might seem like an afterthought, but if done right, it can save you a lot of manual hours hundled over your desk. When it comes to...
Published on 25th May 2020, 12:05am
By Cassie Puah in category Business
In Australia, 1 in 3 minutes are spent online, with 71% of the population now active online. That's equivalent to 18 million Australians. It's clear that there's a wealth of opportunity (pardon the pun) for your business online. In fact, with over 80% of Australian consumers shopping online,...
Published on 18th May 2020, 11:05am
By Cassie Puah in category Shipping Advice
Sustainable packaging has become an increasingly high priority for both consumers and brands in recent years. Packaging in all forms is a big contributor to a huge part of the throwaway materials that end up in landfills. Finding and using eco-friendly packaging alternatives is no longer just an...
Published on 18th May 2020, 10:05am
By Cassie Puah in category Business
Are you looking to start selling online? Well, it all starts with creating a well-designed storefront. There are several web-builders to choose from including Shopify and Squarespace. And while your needs will differ across industry and product, there are certain features that are common across all...
Published on 17th May 2020, 11:05am
By Cassie Puah in category Business
With 1.3 million websites in their arsenal, Squarespace is a website builder known, best, for their sleek design templates. Back in the day, they grew as a builder for creative portfolios. But how does Squarespace stack up as an eCommerce platform? Given that it's fighting in an arena with the likes...
Published on 13th May 2020, 2:05pm
By Cassie Puah in category Business
The internet is an amazing platform. It's enabled businesses to grow exponentially, reaching customers across the globe and building a globally used and loved brand. With the help of eCommerce plugins like Shopify and Squarespace you can now build an online website in an hour! Setting up an online...
Published on 11th May 2020, 11:05pm
By Cassie Puah in category Business
In recent years, Squarespace has quickly become a huge name in website design. Cited as a design lover's dream, it can be endlessly useful if you're looking to create and build a website. Specialising in creative website design, Squarespace's website builder is especially useful for people that have...
Published on 6th May 2020, 12:05am
By Cassie Puah in category Lifestyle
Tracing back to the ancient Greeks and Romans who held festivals for mother goddesses, celebrating mothers and motherhood is as old as the hills. Evolving later into a Christian tradition 'Mothering Sunday' took place on the fourth Sunday in Lent, when the faithful would journey back to their...
Published on 4th May 2020, 12:05pm
By Cassie Puah in category Services
The impact of COVID-19 has been undeniably felt throughout the economy and communities, but for small businesses even more so. From retailers temporarily closing their doors to people staying indoors to self-isolate, the rate of online purchases has increased astronomically. With an increase in...
Published on 1st May 2020, 12:05am
By Cassie Puah in category Shipping Advice
The eCommerce industry is becoming more and more popular every day and as a natural by-product, the industry is becoming more and more competitive. The Australian eCommerce market will be valued at $35.2 billion by 2021. For small businesses looking to expand eCommerce offers great potential,...
Published on 27th April 2020, 12:04am
By Cassie Puah in category Shipping Advice
At Interparcel we know that be it a small business shipping all over the world or a single sender shipping to a loved one, getting your package safe and sound to its destination is your no.1 priority. We can take the stress of organising delivery out of your hands, but we need you to cross the T's...
Published on 22nd April 2020, 5:04am
By Cassie Puah in category Lifestyle
As we reach our third week of self-isolation, some may be feeling disheartened and lonely. Creating a care package can give that person a well needed lift and remind them you're never too far. The key to creating a great care package is in striking the right balance between reminders of home...
Published on 21st April 2020, 1:04am
By Cassie Puah in category Lifestyle
The digital age that we live in is riddled by word of mouth referrals and online reviews. Before a customer even considers purchasing from your shop, they're online, researching your entire digital footprint - including any of those pesky negative reviews. This means that the way your customers...
Published on 8th April 2020, 1:04pm
By Cassie Puah in category News
As supermarket shelves across the country are emptied and tighter restrictions are applied to social interaction, many more people have turned to online shopping to minimise face-to-face contact. Although this method is much safer, a wealth of worried posts online has sparked concern over whether...
Published on 6th April 2020, 6:04am
By Cassie Puah in category Business
For the painters, knitters, moulders and sculptors, Etsy is the marketplace for you. With over 60 million items listed by 2.1 million sellers as well as 39.4 million active buyers, it's safe to say that selling on Etsy is important for handcrafted hobbies. If you're keen to transform your Sunday...
Published on 2nd April 2020, 4:04am
By Cassie Puah in category Business
Marketplaces have never been as popular as they are today. eBay remains at the top of the marketplace pyramid as the go-to choice for businesses looking to get online. Since the covid-19 health crisis hit, many businesses are looking to diversify their revenue streams to help them through the tough...
Published on 27th March 2020, 4:03am
By Cassie Puah in category Business
eBay has roughly 25 million sellers on their platform, selling products that range from hand made jewellery to high-end electronics. Nowadays, eBay is known as an auction site selling new and used products. With 167 million active users, eBay has a major chunk of the eCommerce pie, and if you’re...
Published on 27th March 2020, 3:03am
By Cassie Puah in category Business
Let's start with a statistic - 68% of online shoppers will abandon their cart due to a poor cart experience. Scary right? When it comes to running your business, you've got to think about your products, your advertising and marketing, your finances and the list goes on and on. It's not hard to see...
Published on 24th March 2020, 5:03am
By Cassie Puah in category Business
Today, 800 million people use Facebook Marketplace to sell products and services. It's lauded as the next big eCommerce platform for sellers. So, how do you start selling on Facebook Marketplace? How do you leverage their community to grow your sales for your online store? There are two ways to...
Published on 20th March 2020, 3:03am
By Cassie Puah in category Business
In the midst of the current COVID-19 pandemic, the Interparcel team has been working around the clock to support our small business clients. We want to ensure that you keep delivering, so we’re working both remotely and on-site to make that happen. With many people confined to their homes,...
Published on 12th March 2020, 3:03am
By Cassie Puah in category News
Dear customers In the wake of COVID-19, we feel that it’s important to keep you, our valued customers, informed of any changes to the way your parcel is delivered through Interparcel. The responsibility of stopping the spread of the virus lies in all of our hands, and as a result, many of our...