How to Make a Business Logo for Free

On a scale of one to ten, how would you rate your business logo?

Maybe it's not as iconic as the golden arches, but it doesn't have to be. Your business logo should tell customers who you are and what you're about. It should also be clear as to what you offer.

As an entrepreneur, you might have a variety of skills. But maybe graphic design isn't one of them. Photoshop can be pretty expensive, and hiring a specialist might not be an option when you're first starting out.

Fortunately, there are a few ways to get a business logo for free. If you need help getting your company to stand out for the right reasons, then follow these steps.

Why is a Business Logo Important?

A business logo forms part of your brand identity. It demonstrates ownership and can help legitimise your company. It should appear on your packaging, business card, website, social media, and anywhere else a potential client can see it.

Your business logo will likely be what catches the eye of a potential customer, and we all know first impressions count. If your business has a logo that pops, then you've got a better chance of drawing more people towards your company and having them stick around to make a purchase.

What Makes a Good Business Logo?

There are a few things to keep in mind when you start designing your business logo. Firstly, it should be simple. You don't need to include every shape and colour of the rainbow. Use as few elements as possible. It also needs to be relevant to your target market and match your brand identity. Try to think about the emotions you want your business logo to trigger.

A good business logo should also stand the test of time. Think long-term with your design rather than going with the flavour of the month. Finally, it should be versatile. Your business logo is going to be on envelopes, emails, your website, and products. It needs to be a design that can be easily resized and still stand out.

How to Create a Business Logo for Free

You don't need a graphic design degree to create a business logo. You also don't have to dip into your savings to get a professionally designed one. There are plenty of free logo makers online that do all the hard work for you. Not all of them are perfect as they only provide a small resolution version. However, these free logo makers will give you what you need.

Adobe Spark Logo Maker

You might recognise the Adobe name from Photoshop. Fortunately, its free logo maker is much easier to use. Simply type in your company name and then spin the wheel until you find something you like. Once a logo catches your eye, you can edit the shapes, fonts and colours before downloading it to use for your business.

Looka Free Logo Maker

By combining artificial intelligence and specific information about your business, Looka can create a unique logo for free. Enter your company's name, the industry you're in, and some styles, colours, and symbols you like. The AI (Artificial Intelligence) will do the rest for you.

Canva Free Online Logo Maker

You can design a sleek and professional business logo for free with Canva. There is a vast library of templates to choose from that just require your business name. If nothing takes your fancy, then you can upload your own images and redesign them to give them a unique look.

Shopify Free Logo Generator

If you're using Shopify for an e-commerce store, then this logo generator might be the best option for you. Enter your business name to begin, and then select some icons and fonts you like. You'll then be presented with some designs that are unique to your company.

TailorBrands Free Logo Creator

One of the easiest ways to make a business logo for free is to use TailorBrands. Simply enter the company name and then choose between a design that focuses on the icon, the name of the business, or its initials. It will use AI (Artificial Intelligence) to design some options that you can play with and download when you're ready.

Should You Get a Business Logo for Free?

If you're just starting your entrepreneur journey and are on a strict budget, getting a business logo for free is the best option. However, suppose you want a logo that will be 100% unique to your brand and designed specifically to match your company's products, values, and identity. In that case, we recommend reaching out to a graphic artist.