The Sophisticated Pet Gets Ahead of the Pack

(Case Study) The Sophisticated Pet Gets Ahead of the Pack, And Goes International

25th June 2020, 2:06am in Case Studies by Cassie Puah

Crafting 100% handmade fashion for pets, The Sophisticated Pet, was a local business born out of a pure love for animals. Now able to take flight (quite literally) due to Interparcel's network, they deliver their handmade fashion worldwide.

A female-led business in the heart of Sydney, since 2013, The Sophisticated Pet crafts 100% handmade fashion for pets. Their catalog includes bandanas, beanies, bow ties, hoodies and collars and leads. A percentage of sales go directly back to local rescues.

The Sophisticated Pet Bandanas The Sophisticated Pet Hoodies

What was your background in business?

I previously ran an online bookstore before deciding to follow my lifelong passion for animals and thus The Sophisticated Pet was born.

Before Interparcel

Focused on local delivery, as they didn't have an international shipping solution

  • Only able to deliver locally, so their shipment numbers were limited
  • Spent a lot of time manually addressing parcels

With Interparcel

Integrated their Etsy store with Interparcel's Shipping Manager to automate their business and ship globally.

  • Increased the number of shipments made annually to 1000 parcels
  • Reduction in time spent manually addressing parcels
  • Operates on a custom deal with Interparcel to maximise savings on shipping

How Interparcel helped

By Integrating her Etsy Store to our platform, Tina is able to fulfil orders with ease. Using the Interparcel Shipping Manager to automate all her label generation and international shipping documents, it has reduced her processing time by 90%, so that she doesn't have to spend hours buried in administration work.

Additionally, Tina has capitalised on our DHL eCommerce Bulk service, which has enabled her to expand her products to new global markets. This service model gives her the option to consolidate her international orders in to a daily, weekly or fortnightly pickup, which has greatly reduced the cost of shipping to countries such as the USA. With DHL eCommerce's simplified customs clearance, it also means that Tina doesn't have to waste time completing lengthy forms.

What's next for The Sophisticated Pet?

Now that we have tested the waters in the U.S with very little marketing, we can't wait to explore other international opportunities with Interparcel.


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